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Comparison · 13 min read

GoHighLevel vs Skool: What We Found Building a Course and Community Inside GHL

GoHighLevel Starter: $97 a monthSkool: $9 or $99 monthlySkool fees: 2.9% or 10%
Calvin Mercer, author Written by Calvin Mercer Tessa Ward, editor Reviewed by Tessa Ward, Editor Published Updated

TL;DR

Checked Nov 4, 2026: Skool bills $9 or $99 a month for each group. GoHighLevel's $97 Starter holds several groups. Skool still wins on engagement.

Affiliate disclosure: This post contains affiliate links. If you sign up through them, we may earn a commission at no extra cost to you. Our editorial opinions are our own. Read full disclosure. See how we test and rate.

The GoHighLevel vs Skool choice depends on whether the community is your whole business or one part of it. Skool is a community and classroom platform priced at $9 or $99 a month for each community, with a 10% or 2.9% transaction fee on member payments. GoHighLevel is a CRM and marketing platform at $97 a month that also hosts courses and community groups, and one Starter plan holds more than one group. We opened a GoHighLevel Starter trial on Nov 2, 2026. On Nov 4 we built a sample course and a community group inside it, so the GoHighLevel screens below are ours.

Bottom line: Skool is the better community. Reviewers and GoHighLevel users themselves say members post more there, and Skool’s directory can send you new members. GoHighLevel is the better business system. The $97 that runs one group also runs a second and a third, next to funnels, email, SMS follow-up and a CRM that knows who each member is. Pick Skool for one paid community with no sales process behind it. Pick GoHighLevel for several communities, or for a community that feeds coaching calls and client work.

We built the course and the group, set the branding and opened the member portal. We did not invite members, post, run the points system or take a payment. Engagement claims on this page come from the users and reviewers we link to.

Last updated: November 2026

Skool prices come from skool.com/pricing and Skool’s help center. GoHighLevel prices come from gohighlevel.com/pricing and the plan comparison inside our trial account. All were checked on 4 November 2026. We earn a commission if you start a GoHighLevel trial through our links. The Skool links on this page are plain links and earn us nothing.

GoHighLevel vs Skool in one table

GoHighLevelSkool
Monthly priceStarter $97, Unlimited $297, Founder ($497/mo, formerly Agency Pro or SaaS Pro)Hobby $9, Pro $99
Annual billing$81, $248 or $414 a month, billed yearlyYearly toggle marked “2 months free!”
Communities per planMultiple groups per sub-account; Starter has 3 sub-accountsOne group per plan
CoursesFree, Recurring or One Time pricing, Import from KajabiUnlimited courses, videos and live calls
GamificationLeaderboard and levels, per HighLevel’s help docs (we did not run it)The core of the product, per reviewers
CRM and automationCRM, pipelines, workflows, email and two-way SMSNone listed on the pricing page
PaymentsYour own Stripe, PayPal, NMI, Square or other processorSkool processes: 10% + 30c (Hobby), 2.9% + 30c (Pro)
DiscoveryNo directory; a Gokollab Marketplace tab is marked New (untested)Skool search directory with Growth Boost
White labelCustom domain, $49 branded portal app, white-label apps on higher tiersCustom URL on Pro, no reseller option listed
Free trial14 days public, 30 days through our link, card required14 days
Best forCoaches and agencies who sell through funnels, calls and follow-upCreators whose community is the product

The GoHighLevel annual prices come from HighLevel’s in-app plan comparison, checked Nov 4, 2026: $970, $2,970 and $4,970 a year. Our capture of Skool’s page showed the yearly toggle but not a yearly figure, so this page compares monthly prices only.

What we built inside GoHighLevel on Nov 4

GoHighLevel Memberships is the module that holds courses and communities. It gives each sub-account a course builder, community groups and a member portal under one menu. The Memberships menu in our Starter account has 5 tabs: Client Portal, Courses, Communities, Credentials and Gokollab Marketplace, the last one marked New.

The community group

A new group asks for three things: a name, a URL slug and a description. A Branding step follows, with a 1:1 favicon and a 16:9 cover image.

GoHighLevel Create Group form with 3 fields: group name, URL slug and description
Creating a community group takes a name, a slug and a short description, our trial account, Nov 4, 2026.

Our “Sample Coaching Group” then appeared in the Groups list, and the Create Group button stayed on the screen for the next one. We saw no group cap on Starter. HighLevel’s Communities help article describes what goes inside a group: channels such as Announcements or VIP, scheduled events with Zoom links, a Learning tab that attaches courses, and three member roles (Admin, Contributor and Member).

GoHighLevel Community Groups list showing 1 group, Sample Coaching Group, with a Create Group button
Our Sample Coaching Group in the Groups list. A second or third group goes on the same plan, our trial account, Nov 4, 2026.

On Skool, each extra group needs its own plan, so this screen is where the price gap starts.

The course builder

Create New opens three options: Start from scratch, Import from Kajabi, and Create using Ask AI. Skool creators who also sell a Kajabi course get a migration path here.

GoHighLevel Create New course menu with 3 options: start from scratch, Import from Kajabi and create using Ask AI
Three ways to start a course, including an importer for Kajabi, our trial account, Nov 4, 2026.

The wizard takes a title of up to 255 characters, a description of up to 2,500 and a thumbnail (1280x720 recommended). Pricing offers Free, Recurring or One Time, and the Pricing tab generates a checkout link once you set a price. GoHighLevel then scaffolds the course for you.

GoHighLevel auto-built course outline with a welcome badge, 5 lessons in a Course Contents module and a completion credential
The outline GoHighLevel builds on its own: a welcome badge, 5 starter lessons and a completion credential, our trial account, Nov 4, 2026.

The 5 starter lessons run Welcome Aboard!, The What, The Why, The How, and What’s Next?. Each lesson editor accepts video up to 5 GB and audio up to 2 GB, plus a thumbnail and downloadable files. A course carries 9 tabs: Outline, Live Sessions, Settings, Customize, Pricing, Offers, Comments, Credentials and Community Groups. HL Growth Partner, a HighLevel consultancy, adds that courses can drip by day or date and grant access by category. We did not test drip.

What members see

Members log in through the Client Portal. Until you connect your own domain, that portal runs on a clientclub.net address. The Client Portal tab carries a banner for a white-label app with your courses and communities inside.

GoHighLevel Memberships Client Portal tab with a banner offering a white-label app for courses and communities
The Client Portal, where members reach courses and groups, with the white-label app banner on top, our trial account, Nov 4, 2026.

Building the course and group was our first action in the account, and the wallet credit checklist paid out for it. Our balance went from $2.00 to $17.00.

Start the 30-day free trial and build your own group. Our link adds a free live Zoom bootcamp every weekday at 11am CT. A card is required and billing starts at the end unless you cancel. Our free trial guide covers the steps.

Where Skool is the better community

Skool is a community platform that puts a discussion feed, a course classroom and live calls inside one group. It charges a flat plan fee for each group and a transaction fee on what members pay. The price of Skool Pro is $99 a month, and Hobby is $9.

The people who use both platforms are blunt about engagement. Course Platforms Review says Skool’s community does “a much better job than HighLevel” and compares HighLevel’s to a forum. In a thread on r/gohighlevel, a poster who runs everything in GoHighLevel asked about building a community there, and replies said GHL communities are not the best option. A thread in the GoHighLevel Agency Owners Facebook group landed in the same place: Skool for engagement and gamification, GoHighLevel when you want one system.

Three things on Skool’s side are verifiable today:

  • Discovery. Skool’s payments FAQ says Growth Boost shows your group at the top of Skool’s search results and lets Skool run off-site ads for it. Skool fronts the cost and takes 30% of payments from members it brings in. Growth Boost is on by default. GoHighLevel has no audience to send you.
  • Simple money. Skool is the merchant of record, adds and remits EU VAT, and pays out every Wednesday. On Pro, Skool says its 2.9% beats Stripe, which adds 1.5% for international cards and 0.5% for subscriptions.
  • Fewer decisions. Skool has two plans, and both include unlimited members, courses, videos and live calls. You can run a group without touching DNS, a processor or a sending domain.

What GoHighLevel adds around the community

GoHighLevel is an all-in-one CRM and marketing platform for agencies and service businesses. It stores every member as a contact, so pipelines, workflows, email and text follow-up act on the same record. The in-app comparison lists 28 features on Starter, including Workflow Builder, Campaign Builder, two-way SMS and two-way email.

What that changes for a community owner:

  • Follow-up Skool cannot do. A member who stops logging in can get an email and a text. A member who finishes a course can be moved into a sales pipeline or sent a booking link. HighLevel’s help docs say workflows can also award community points and rewards.
  • Funnels and checkout. Sales pages, forms and calendars sit in the same account. The funnel library offers more than 1,000 templates.
  • More than one community. Multiple groups per sub-account, and 3 sub-accounts on Starter for separate brands or clients.
  • Your brand on it. Custom domains, a Branded Client Portal App at $49 a month, a white-label desktop app on Unlimited ($297), and SaaS mode on Founder ($497). The white-label mobile app is a $497 a month add-on. Our white-label guide prices each layer.

If you also sell courses on Kajabi, our GoHighLevel vs Kajabi comparison covers the course side in more depth.

The money math: one community, then three

Skool bills per group. Its payment terms tie the plan to the group owner, and canceling archives that group. Each group’s subscription is managed from its own Billing tab. GoHighLevel bills per account, and the groups sit inside it.

Platform fees only

SetupSkool HobbySkool ProGoHighLevel Starter
1 community$9$99$97 ($81 on annual)
3 communities$27$297$97 ($81 on annual)
GoHighLevel in-app plan comparison on annual billing: $970, $2,970 and $4,970 a year, saving $194, $594 and $994
Annual billing in HighLevel's plan comparison: Starter $970 a year, or $81 a month, our trial account, Nov 4, 2026.

With member payments counted

Take a paid group of 20 members at $50 a month, or $1,000 a month per community. Skool fees come from its payments FAQ. For GoHighLevel we assumed a processor charging the same 2.9% plus 30 cents as Skool Pro. Check your own Stripe or PayPal rate, and remember Skool’s point about international and subscription surcharges.

Monthly costSkool HobbySkool ProGoHighLevel Starter
1 community, $1,000 revenue$9 + $106 fees = $115$99 + $35 fees = $134$97 + $35 processor = $132
3 communities, $3,000 revenue$27 + $318 fees = $345$297 + $105 fees = $402$97 + $105 processor = $202

What the numbers say:

  • One small community: Skool Hobby is cheapest. Hobby beats Pro until about $1,268 a month in revenue, where Pro’s $90 higher fee equals its 7.1-point lower cut.
  • Three communities: GoHighLevel saves $200 a month against Skool Pro and $143 against Hobby. On annual billing the GoHighLevel figure drops to $186.
  • What the table leaves out: GoHighLevel usage. Community emails bill at $0.675 per 1,000, and SMS at $0.0083 per segment plus carrier fees. It also leaves out Skool’s 30% cut, which applies only to members Skool’s directory or ads bring in.

Our GoHighLevel pricing guide lists every usage fee.

The weak spots of GoHighLevel communities

GoHighLevel communities have seven weak spots worth pricing in:

  • Engagement is your job. The users and reviewers above all say members post less than on Skool. HighLevel offers a leaderboard and levels, but you design the prompts, events and workflow nudges.
  • Nobody finds you there. GoHighLevel has no directory like Skool’s and no Growth Boost. A Gokollab Marketplace tab sits in Memberships, marked New, and we did not test what reach it gives. Plan on every member coming from your own ads, list or funnel.
  • A borrowed address at first. The portal runs on clientclub.net until you connect a domain and update DNS.
  • Shared sending limits. HighLevel sends community notifications from the sub-account’s default email. Our new account sent from a shared domain capped at 500 emails a day, and a dedicated domain lifts that cap.
  • More screens. Five Memberships tabs, nine tabs per course, and a whole CRM around them. Skool has two plans and one group page.
  • Payments and tax are on you. You connect Stripe, PayPal, NMI, Square or another processor. Skool handles EU VAT as merchant of record.
  • The member side is untested by us. We never invited a member, so we cannot speak to the app or feed from a member’s seat.

Our full GoHighLevel review covers the learning curve and support reports in more depth.

Which one fits your business

Pick Skool if

  • The community is the product and you run one group.
  • You want Skool’s directory to bring members, and a 30% cut on those members is acceptable.
  • You want members posting without building your own nudges.
  • You would rather not set up a processor, a sending domain or DNS.
  • Revenue sits under about $1,268 a month and Hobby’s 10% fee costs less than Pro’s $99.

Pick GoHighLevel if

  • You run, or plan to run, two or more communities.
  • The community feeds coaching calls, client work or a higher-ticket offer.
  • You need email and SMS follow-up and funnels in the same account as the group.
  • You are an agency building client communities under your own brand.
  • You already pay for GoHighLevel, so the community costs nothing extra.

Our GoHighLevel alternatives list covers other platforms. If you plan more than one group, or a group that sells calls, start the 30-day GoHighLevel trial and build the second group before you pay Skool for a second plan.

Questions agency owners ask

  1. Thoughts on creating an online community with GoHighLevel?

    If your business already runs on GoHighLevel, it works, and the group adds nothing to the plan price. The pushback in that thread was about engagement. Replies said GHL communities aren't the best place to get members talking. Setup took us a name, a slug and a cover image. Getting people to post is the part we couldn't test, and users say that's where Skool pulls ahead.

    From r/gohighlevel

  2. Why use Skool over GoHighLevel's community feature?

    Most of the replies came down to engagement. People in that group called Skool more polished for engagement and gamification, and said GoHighLevel makes sense when you want everything in one place. Skool also has a search directory and Growth Boost, and GoHighLevel has nothing like them. If the group is the product, those count for more than a CRM.

    From GoHighLevel Agency Owners (Facebook group)

  3. Which is better for clients, Skool or GHL communities?

    For an agency, GoHighLevel, on cost and branding. Each Skool group bills on its own, so ten client communities on Pro means ten $99 plans. In GoHighLevel each client gets a sub-account (Starter includes 3, Unlimited at $297 removes the cap) and the portal can sit on the client's own domain. Clients give up Skool's directory and its busier feed.

    From GoHighLevel Agency Owners (Facebook group)

  4. Do Skool accounts cost $9 each for different topics?

    Yes, if each topic is its own group. Skool tells you to use one login to join and create as many groups as you like, but each group you own needs its own Hobby or Pro plan, managed from that group's Billing tab. Three topic groups on Hobby come to $27 a month, plus 10% and 30 cents on every payment.

    From Facebook groups

Still deciding?

Frequently asked questions

GoHighLevel vs Skool: which is better?
Skool is better when one community is the whole business. It costs $9 or $99 a month per group, and users and reviewers say members post more there. GoHighLevel is better when you run several communities or sell through calls and follow-up, because its $97 Starter plan holds multiple groups plus a CRM, funnels, email and SMS. Prices checked Nov 4, 2026.
How much does Skool cost?
Skool's pricing page listed two plans on Nov 4, 2026: Hobby at $9 a month and Pro at $99 a month. Both include unlimited members, courses, videos and live calls, and both start with a 14-day free trial. Skool also takes a fee on member payments: 10% plus 30 cents on Hobby, and 2.9% plus 30 cents on Pro, rising to 3.9% plus 30 cents on charges above $900.
Are communities included in GoHighLevel's $97 Starter plan?
Yes. On Nov 4, 2026 our Starter trial account showed Courses and Communities tabs under Memberships, and we created a course and a community group on the trial plan. Starter also includes 3 sub-accounts. Usage such as SMS and email bills separately, for example $0.675 per 1,000 emails.
Does GoHighLevel have gamification like Skool?
HighLevel's Communities help article describes a leaderboard with member levels such as Bronze, Silver and Gold, points earned from posts, comments and likes, and rewards like course access or discounts that workflows can trigger. We did not run it in our trial. Reviewers rate Skool's points and leaderboard as the stronger driver of member activity.
What transaction fees do Skool and GoHighLevel charge?
Skool processes member payments itself and charges 10% plus 30 cents per transaction on Hobby or 2.9% plus 30 cents on Pro, with 3.9% plus 30 cents above $900. GoHighLevel sends payments through the processor you connect, such as Stripe, PayPal, NMI or Square, so the processing rate is that provider's. HighLevel bills its own usage, such as SMS and email, separately.
How long are the Skool and GoHighLevel free trials?
Skool offers a 14-day free trial on both plans. GoHighLevel's public pricing page offers 14 days, and our trial link opens a 30-day trial with a free live Zoom bootcamp every weekday at 11am CT. GoHighLevel takes a card and starts billing automatically at the end unless you cancel.
Can I move a Kajabi course into GoHighLevel?
GoHighLevel's Create New course menu offers Import from Kajabi next to Start from scratch and Create using Ask AI, as shown in our trial account on Nov 4, 2026. We did not run an import, so check what carries over before you cancel Kajabi.
The Breakdown

Full pros & cons

What we liked
  • Several community groups fit on the $97 Starter plan, where Skool bills each group its own plan
  • Members are CRM contacts, so email, two-way SMS and workflows can follow up on them
  • Courses sell as Free, Recurring or One Time, with a checkout link generated for you
  • Course creation offers Import from Kajabi and Ask AI next to a blank start
  • Custom domain, a $49 branded portal app and white-label options for agencies
  • 30-day trial through our link, against Skool's 14 days
What could be better
  • Users and reviewers say members engage less than they do on Skool
  • No discovery network like Skool's search directory and Growth Boost
  • The member portal runs on a clientclub.net address until you connect your own domain
  • New accounts send community emails from a shared domain capped at 500 a day
  • More setup: one course alone has 9 tabs to configure
  • You connect your own payment processor, and SMS and email usage bill on top of the plan

Try it yourself

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30 days here, 14 on gohighlevel.com. Checked 4 Nov 2026.

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About the author
Calvin Mercer Lead reviewer

Calvin Mercer is the lead reviewer at AI GoHighLevel. He checks every price, plan limit, trial term and feature claim against the live GoHighLevel product and HighLevel's own documentation, and cross-checks experience claims against reports from real users before a page goes live. AI GoHighLevel is not affiliated with or endorsed by HighLevel Inc. Reviews are independent and may contain affiliate links, at no extra cost to you.

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